Stoop is a Brisbane based, brand and design studio. We work with businesses that want their brand to be more than decoration. Something their customers recognise, their team believes in, and their competitors have to account for.
Every brand project begins with questions. Who are you actually for? What are you willing to stand behind? What would your business look like if it showed up with real clarity?
The work that follows, strategy, identity, design, digital, and content, is the answer to those questions, made visible.
More than a decade of work across construction, tech, lifestyle, finance, education and the arts. Each sector has its own rules. Part of the job is knowing which ones to follow and which ones to challenge.
Building & Construction
Construction brands are usually built on decades of doing the work, not talking about it. The challenge is translating that quiet credibility into something visible without losing what made it trustworthy in the first place.
Tech & Innovation
The best tech brands make complicated things feel obvious. We help innovation-led businesses explain what they do without hiding behind jargon, so the product gets the attention instead of the pitch.
Lifestyle & Hospitality
Lifestyle brands live and die on how they make people feel. The details matter more here than anywhere else, because the audience is paying attention to all of them. We work on the brand, the content and the details most studios leave for later.
Fashion & Beauty
Fashion and beauty brands are in the identity business as much as the product business. The work is knowing what a brand stands for, who it speaks to, and how to build loyalty that outlasts a trend cycle.
Financial Services
Finance is one of the few sectors where a brand has to signal credibility before anything else. Getting there without sounding like every other bank, broker or adviser is where the interesting work starts.
Education & Training
Education brands carry more weight than most. A school, a training provider or a university shapes how people see themselves for years afterwards. The brand has to hold that responsibility without taking itself too seriously.
What Our Clients Say
The work is only as good as the partnership behind it. Here's what the people we've worked with have said about the process, and the result.
"Working with Stoop was seamless. They provided valuable project-based support across the Brisbane Heat season, delivering high-quality billboards and digital ads that aligned well with our brand. Their reliability - particularly when supporting tight, last-minute deadlines - has made them a trusted resource for Queensland Cricket, Queensland Premier Cricket and the Brisbane Heat creative requirements."
Nic Laube
Head of Marketing & Digital, Brisbane Heat & Queensland Cricket
"Stoop has completely transformed our brand identity. From the initial branding phase to our socials setup and ongoing design needs, the process has been flawless. Rhys and Abbie are incredibly responsive and bring a level of professionalism that is rare to find. I usually approach this industry with caution, but the team at Stoop has earned my full trust by delivering world-class results every single time."
Nicholas Ward
Founder, Ernest Performance
"It has been a pleasure to work with Julia and the team at Stoop. They took the time to truly understand our business and our people, ensuring their approach aligned perfectly with the values here at DDT. Their commitment to understanding our team and industry made all the difference in the creation of our new website and ongoing social media."
Michael Ryan
Managing Director, Darling Downs Tarpaulins
"In this trade, your reputation is built on the quality of your finished work, and you need to be able to show that to new clients. Stoop understood that completely. The team delivered a high-quality new website and consistent social media content that perfectly showcases our work. Their on-site videography and project updates have been a game-changer for our digital presence, allowing me to focus on the jobs while they handle the marketing. If you want your business to look as professional online as it does on-site, I highly recommend them."
Bruce Smith
Founder, Bruce Smith Concreting
"Working with Rhys, Jules, and Abbie at Stoop on our branding projects has been an exceptional experience. Rhys leads with a clear strategy and is a sharp, creative thinker who possesses a deep understanding of commercial reality. They don’t just deliver great design; they deliver results that make business sense. I highly recommend the team!"
Mat Lewis
Managing Director, Margin Media
"We had been contemplating a major update and makeover to our brand and service offering for many years. After an introduction to Rhys via mutual friends in 2024, we had our first brainstorming meeting at a local hydration establishment, the pub. I left the meeting excited, daunted but energised to tackle our transformation. We worked closely with Rhys, Abbie and the team over the next 12 months to find our corporate identity, vision and refine our purpose. Our journey has taken us to where we are now; a new brand, new office, new energy and new future. Thank you Stoop!"
Derek Fitzgerald
Managing Director, Fitzwealth
"The Daniel Morcombe Foundation is proud to be working closely with Stoop Studio on our current Build it for the Kids project. In partnership with Murphy Group, we have been expertly supported and inspired by the talented and creative team at Stoop Studio. Their contribution has been thorough, professional and genuinely impressive. The team’s responsiveness and collaborative approach have been outstanding throughout the project. A truly fabulous team to work with."
Susan Lyle
Senior Project Officer, Daniel Morcombe Foundation
